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He said the companys goal is to be predominantly smoke-free by 2030, with more than two thirds of revenue generated by smoke-free products. He said that Americas nearly 30 million smokers (out of, according to PMIs estimates, 45 million regular nicotine users) deserve better alternatives. Zyns success in the market can be attributed to the quality of the product, he argued

Audrey Ference has written for The Billfold, The Hairpin, The Toast, Slate, Salon, and others

They may be subject to restrictions depending on the country of destination

The Starter Kit (5.99): For less than the price of a cinema ticket, you get the Pyne Pod 2 device and two pre-filled pods (delivering up to 1200 puffs total)

Booze prices in Britain are 43% above the EU average, while cigarettes cost 94% more and are the third highest in the EU, only just behind Ireland and Norway

Ideal for smokers who prefer a minty, invigorating flavor in their cigarette choice